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Podcast: The Future of Law Firm Marketing & Business Development

October 11, 2018

Berbay Marketing and PR

What you’ll learn in this episode:

What surprising results LSSO found in a survey of law firm marketing professionals.
Why marketing and business development/sales teams are converging within many law firms, and why this trend is set to continue.
How the merger of marketing and business development is empowering content selling to drive client acquisition.
Why product knowledge and understanding your firm’s pressure points are critical for fulfilling your role in marketing.

Resources

Click here to listen.

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